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Seoul, the vibrant capital of South Korea, is a city where the ancient allure meets the modern pulse. With its dynamic K-pop scene, beauty emporiums, and cultural landmarks, Seoul offers every traveler an enticing mix of attractions. From the serenity of Bukhansan National Park to the bustling streets of Myeongdong, Seoul never fails to captivate visitors. Explore the city’s rich history and contemporary charm as you discover the top 10 things to do in Seoul South Korea, promising an unforgettable experience in this Asian metropolis.
Key Takeaways
- Seoul is a blend of traditional and modern attractions, offering a diverse range of experiences for visitors.
- The Discover Seoul Pass is a valuable tourist tool, providing free admission to many top attractions.
- Staying in areas like Myeongdong can provide convenient access to shopping and sightseeing opportunities.
- Exploring Seoul with a local guide can enhance the experience, allowing visitors to see the city through the eyes of a Seoulite.
- The city’s extensive public transportation system makes navigating and reaching various points of interest easy.
1. Gyeongbokgung Palace

Step into the grandeur of the Joseon Dynasty at Gyeongbokgung Palace, where you can strut around like royalty, especially if you’re dressed in hanbok. And guess what? If you do, you’re in for a free history lesson because that’s your ticket! Just imagine the Instagram likes you’ll rake in with those traditional threads.
Highly recommended to visit Gyeongbokgung Palace at 9am as it’s quite empty, not many tourists yet. The Palace is very interesting with long history.
Don’t miss the changing of the Royal Guard, a spectacle of precision that’ll make your morning routine look like a hot mess. And if you’re feeling extra fancy, why not hop over to the National Folk Museum of Korea? It’s right on the premises and the perfect place to brush up on your Korean folklore without having to time travel.
Here’s a pro tip: grab an Integrated Palace Ticket. It’s like a golden key to the past, unlocking not just Gyeongbokgung but five regal estates. Talk about a royal flush!
2. N-Seoul Tower

If you’re compiling a list of things to do in Seoul South Korea, the N-Seoul Tower must be on it! This isn’t just any old tower; it’s a beacon of fun towering over the city, offering some of the best views and a dash of romance.
Here’s a quick rundown of what to expect:
- Unparalleled views: At 480 meters above sea level, the observation deck is where Seoul’s landscape unfolds like a map. It’s a ‘see it to believe it’s deal.
- Love locks: Bring a padlock, and leave a symbol of your love (or just your undying affection for Seoul).
- Culinary heights: Fancy a meal with a view? The revolving restaurant has got you covered.
Admission is FREE, but if you want to reach the stars (or just the observation deck), it’ll cost you KRW 16,000. Worth every won, if you ask us!
Whether looking for Seoul attractions or the best things to do in Seoul, this tower is a no-brainer. It’s not just a tourist trap; it’s a vertical adventure part of the Seoul experience. And hey, if you’re into making promises with metal hardware, those love locks might be one of the most unique things to do in Seoul, Korea!
3. Bukhansan National Park

If you think Seoul is just a bustling metropolis, think again! Bukhansan National Park is the city’s green lung, a breath of fresh air a stone’s throw away from the urban sprawl. It’s the perfect escape for those who want to swap the sound of car horns for bird songs without actually leaving the city limits.
Here’s a fun fact: Bukhansan isn’t just a pretty face with its scenic trails and granite peaks; it’s also a social hotspot. You might bump into more Seoulites here than in a subway car during rush hour! And if you’re wondering what’s nearby, you’re in luck. Just a short trek away is the serene Doseonsa Temple, where you can find your inner zen after conquering the mountain trails.
Remember, the best view comes after the hardest climb. So, lace up those hiking boots and prepare for some breathtaking vistas of Seoul from above. Just don’t forget to bring water and your best camera – you’ll want to capture every moment!
Attractions near Bukhansan National Park:
- Seoul Metro (10.83 km)
- Doseonsa Temple (0.94 km)
- And more hidden gems are waiting to be discovered!
4. Myeongdong Shopping Street

Prepare your wallets and walking shoes because Myeongdong Shopping Street is a paradise for shopaholics and skincare addicts! This bustling district is the beating heart of Seoul’s retail therapy scene, with a dizzying array of stores ranging from high-end brands to unique boutiques.
If you’re into Korean cosmetics, you might just find yourself in a beauty product wonderland, with more facial masks and BB creams than you can shake a stick at.
But it’s not all about shopping till you drop; Myeongdong also serves a feast for the senses with its vibrant street food stalls. Indulge in the local flavors, from spicy rice cakes (tteokbokki) to the sweet and crispy hotteok pancakes. And when the sun sets, the area transforms into a neon-lit spectacle, with the Myeongdong Food Street offering an array of treats that will delight any foodie.
- Gift & Specialty Shops
- Points of Interest & Landmarks
- Spas
- Specialty Museums
- Art Galleries
Remember, Myeongdong is more than just a shopping destination; it’s a cultural experience where every alleyway and corner offers something new to discover!
5. Changdeokgung Palace

If you thought Gyeongbokgung had the monopoly on royal grandeur, wait till you get a load of Changdeokgung Palace. This UNESCO Heritage Site is not just a feast for the eyes; it’s a full-blown banquet for the soul, especially with its ‘Secret Garden‘ that’s more hush-hush than your grandma’s kimchi recipe.
Before you strut into this regal splendor, remember that Changdeokgung is not just a palace; it’s a journey through time. So, lace up your most comfortable time-traveling shoes and get ready to be wowed.
While marveling at the intricate designs and getting lost in the historical vibes, don’t forget to check out the hanbok rental shops nearby. It’s like cosplay but with a dash of royal flair. And if you’re a savvy traveler, snag an Integrated Palace Ticket. It’s the golden key to the kingdom of palaces in Seoul, and it’ll save you more won than you can shake a stick at.
- Suggested Length of Visit: 1-3 hrs
- Admission: KRW 1,000-3,000
Visiting Changdeokgung Palace is not just about ticking off a box on your travel list. It’s about embracing the culture, the history, and maybe even the ghost of a king or two. Just kidding… or am I?
6. Insadong

If you’re looking to dive headfirst into the cultural heart of Seoul, Insadong is your go-to neighborhood. This place is a delightful maze of traditional shops, boutiques, and restaurants that will make your taste buds dance happily. And let’s not forget the teahouses – because what about visiting Insadong without sipping some historic Korean tea?
Insadong is not just a place; it’s a vibe. Walking through its streets is like flipping through the pages of a Korean cultural magazine, with each corner revealing a new story.
For those who like to stay within a stone’s throw of the action, accommodation options range from the luxurious Orakai Insadong Suites to the budget-friendly Hotel Factory Insadong. And if you’re feeling adventurous, why not try out the Sunbee Hotel Insadong Seoul for a midrange treat?
- Luxury: Orakai Insadong Suites
- Midrange: Sunbee Hotel Insadong Seoul
- Budget: Hotel Factory Insadong
Remember, Insadong is not just about the souvenirs and the tea. It’s a short walk to some of Seoul’s most iconic attractions, like Gyeongbokgung Palace and Changdeokgung Palace. So, pack your most comfortable shoes and get ready to explore!
7. Lotte World Tower

If you’re looking to touch the sky while shopping till you drop, Lotte World Tower is your kind of heaven. Standing tall at 555 meters, this skyscraper is not just a feast for the eyes but also a hub for shopaholics, thrill-seekers, and aquarium enthusiasts.
- Seoul Sky: Get a bird’s eye view of the city from the observation deck.
- Lotte World Aquarium: Dive into the deep blue without getting wet.
- Lotte Cinema Lotte World: Catch a flick in style after a day of adventure.
- Songpa Naru Park: Stroll or picnic in the nearby green oasis.
Don’t forget to pack your sense of wonder — and maybe a pair of binoculars — because the views from the top are nothing short of spectacular.
Whether you’re here to gawk at the architectural marvel, enjoy a movie, or explore the aquatic wonders, Lotte World Tower has a little something for everyone. Just remember, if you’re afraid of heights, the ground floor has plenty of distractions, too!
8. Cheonggyecheon Stream

If you’re looking to escape the urban jungle without actually leaving it, Cheonggyecheon Stream is your secret oasis. This 11 km ribbon of tranquility weaves through the bustling heart of Seoul, offering a picturesque stroll beneath 22 bridges. Imagine walking along the stream, the city’s hum replaced by the soothing sounds of flowing water and the occasional splash of a fountain.
- Location: Right in the city center, a stone’s throw from Gwanghwamun Square.
- Vibe: Think Zen garden meets urban chic.
- Cool Factor: Fountains and illuminations during festivals.
Don’t be fooled by the peaceful flow; this stream has seen more selfies than a high school prom. It’s the perfect spot to cool off in the summer, and during festivals, it transforms into a canvas of light and color.
Whether you’re here for a leisurely walk, a bit of culture, or to see if you can spot all 22 bridges, Cheonggyecheon Stream delivers. Just remember, it’s more than a pretty place; it’s a slice of serenity in the city that never sleeps (or stops shopping).
9. Dongdaemun Design Plaza

If you’re into futuristic architecture and design that’s out of this world, then Dongdaemun Design Plaza (DDP) is your mothership, calling you home. Designed by the starchitect Zaha Hadid, this place blends a museum, a design market, and an alien space station. It’s the perfect spot to unleash your inner fashionista or to gawk at the LED roses that look like they’ve been plucked straight from a sci-fi romance.
Admission is FREE, but keep your wallet handy as some exhibits might tempt you to splurge. And if you’re wondering about the best time to visit, come back at night when DDP transforms into a luminous beacon of creativity.
Nearby, you’ll find many attractions to keep the buzz going. There’s no shortage of things to do, from Gift & Speciality Shops to Spas and Art Galleries. Here’s a quick list to get you started:
- Explore the local Points of Interest & Landmarks.
- Indulge in some self-care at a nearby Spa.
- Get cultured at a specialty museum.
- Hunt for unique finds in Gift & specialty shops.
Remember, Seoul is a city that never sleeps, and Dongdaemun is its insomniac heart. So, whether you’re here to shop, marvel, or soak in the design, DDP is a spectacle that’s not to be missed!
10. War Memorial of Korea

If you’re a history buff with a penchant for military gadgets, the War Memorial of Korea is your kind of playground. Opened in 1994, this sad yet fascinating site is where history books come to life. Imagine a place where you can stroll through the past, with poignant exhibits that tell a tale of bravery and sorrow.
Here, you’ll find six indoor exhibits that pay homage to the heroes and the hardships of the Korean War. It’s not just a bunch of old stuff in a room; it’s a journey through a nation’s soul, with every artifact whispering its own story of the conflict that involved 58 nations.
I don’t think it’s all indoors, though! Step outside, and you’ll be greeted by an impressive array of military equipment: tanks, planes, and artillery pieces, all lined up like they’re ready for inspection. It’s like a parade of power, minus the marching bands.
Remember, while you’re marveling at the war memorabilia and artworks, you’re standing because once buzzed with army headquarters strategizing. It’s a place to learn, reflect, and even salute the sky. Don’t try to hijack a tank; they frown upon that here.
Conclusion
There you have it, folks! Seoul’s top 10 attractions are waiting to be explored. What are you waiting for if you haven’t booked your ticket to this neon-lit wonderland? Seoul blends the old, the new, and the unbelievable. Whether you’re into K-fashion, norebangs, or kimchi galore, Seoul has it all. So pack your bags, grab a Discover Seoul Pass for discounts, and prepare for a soulful adventure. And if you ever feel lost, follow the neon lights or the scent of street food – they never disappoint!
Frequently Asked Questions
What is the best time to visit Seoul?
The best time to visit Seoul is during the spring (March to May) and autumn (September to November) when the weather is mild, and the city is adorned with beautiful cherry blossoms or colorful foliage.
How can I get around Seoul?
Seoul has a highly efficient public transportation system, including subways, buses, and taxis. The subway is the most convenient way to travel around the city. Consider getting a T-Money card for easy payment.
Do I need a visa to visit Seoul?
Visa requirements for Seoul depend on your nationality. Many countries have visa-exemption agreements with South Korea for short stays. Check with the nearest South Korean embassy or consulate for specific requirements.
Can I visit all the palaces in Seoul with one ticket?
Yes, you can purchase an integrated palace ticket that gives you access to multiple royal palaces, or you can get the Discover Seoul Pass, which includes free admission to many top attractions, including all five historical palaces.
What are some recommended places for first-time visitors to Seoul?
Myeongdong is a popular area for first-time visitors due to its central location and proximity to shopping and dining options. Hotels range from luxury, like Lotte Hotel Seoul Executive Tower, to budget options like Hotel MIDO Myeongdong.
Are there any language barriers for tourists in Seoul?
While not everyone in Seoul speaks fluent English, key tourist areas and attractions often have signs and information in English. Finding English-speaking staff at hotels and major tourist spots is common.